Can you coach “vision” with a stressed executive?
Posted by richard on Feb 15 2007 | Tagged as: "How to" coach tips
Can you coach ‘vision’ with a stressed executive?
Yes. Having a vision is important. It helps in at least four ways:
- Forces a choice – a definitive claim on the future
- Improves the clarity and strength of the signals sent
- Increases the desire to actually do something
- Forces ideas to take shape
In working with owners (executives) who are under pressure, it isn’t easy to have them create the vision of what they want. They’re usually absorbed by current conditions. Odd as it may seem, these owners are actually building more of what they DON’T want. They will continue on that track until you get them deciding on possibility - and exactly what it is they DO want.
Three “getting started” steps
- Make the distinction between what they now have and what is possible. Avoid collapsing into existing conditions as if they had the power. Conditions don’t have the power - and the client must acknowledge that ASAP.
- Build up a vision in one small area. Help the client conceptualize what they want. Have them describe it until the picture is so clear that they can feel the benefits of having it. The skill of conceptualizing is what you want to coach, teach, and develop. Many owners do not have this skill. The future happens with a concept and the concept must be internal. External conditions, no matter how troubling, can not be allowed to affect the concept.
- Increase the intention that the result will be achieved. Yes, this is all about self-confidence and self-trust. It is also about having faith that the changes will occur. This one step (leveraged intention) will call forth uncommon focus, awareness, single-mindedness, and mental discipline.
Two ends of a continuum:
My point is to work with your client on both ends of the continuum. Make it a condition of your coaching. On one end, the day-to-day “current realities” need to be handled. Handling them well builds strength. On the other end, “conceptualize the future,” must be addressed at the same time. .
This double-axis opportunity is a dynamic that creates tension and paradox. That is why you can do so much good as a business coach.
Please comment on your experiences. It is always good to hear other views and ideas.
Richard 310 394 0200
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